At Activate House, we’re all about celebrating the incredible coaches who inspire and uplift our community. This month, we’re shining the spotlight on Alex Loeb—a coach whose journey from Connecticut to San Diego has been fueled by a passion for fitness, wellness, and self-growth. Let’s dive into her story and discover what makes her classes a favorite among our members.

From Connecticut to California

Growing up in the picturesque state of Connecticut, Alex’s love for the outdoors was nurtured by her family’s East Coast lifestyle. After college, her adventurous spirit led her to explore different parts of the country, including NYC and Denver, before finally landing in sunny San Diego two years ago.

Her fitness journey began in 2020 during the global pandemic. Living amidst the fast-paced energy of New York City, Alex found herself with unexpected downtime. That’s when she discovered weightlifting and the joy of self-improvement. Since then, she’s expanded her fitness repertoire to include movement, meditation, and breathwork.

The Calling to Coach

For Alex, fitness is more than just a workout—it’s a way to discover what we’re capable of, both physically and mentally. Her passion for self-discovery and personal growth inspired her to become a coach. “Challenging our physical boundaries teaches us how much we can expand mentally,” she shares. Becoming part of Activate House has allowed her to channel this passion into creating transformative experiences for others.

Class Favorites and Coaching Philosophy

Alex’s classes are all about connection and grounding. She specializes in sculpt classes that blend Pilates with strength-training movements using body weight. Her favorite part? Helping clients connect with their bodies and start each session with intention.

When asked what makes her classes unique, Alex emphasizes the power of intention-setting. “Movement is medicine,” she says, encouraging clients to bring their own focus and energy into her sessions.

Fun Facts and Favorite Things

Did you know Alex originally found Activate House while searching for a new spin studio? Although spin remains a beloved part of her fitness routine, she quickly fell in love with sculpt classes and knew she’d found her home.

Her go-to post-workout fuel is breakfast—anything from avocado toast to a hearty bowl of oatmeal—and her favorite hobbies include taking fitness classes, spending time with loved ones, traveling, and enjoying live music.

Words of Wisdom

For anyone just starting their fitness journey, Alex offers a gentle reminder: “Your journey will never be linear. Seasons of life will come and go when certain forms of movement or wellness practices don’t align. Embrace these moments as opportunities to explore new things and give yourself grace.”

Her personal mantra, “If it’s not this, then it’s something better,” reflects her optimistic and exploratory approach to life and fitness.

Why Alex Loves Activate House

What sets Activate House apart for Alex is its authenticity. “Activate House encourages people to embrace their authenticity,” she says. “The community is unmatched, and I feel so lucky to be part of it.” The freedom to express her unique coaching style has been a transformative experience, allowing her to connect deeply with the Activate House family.

Join Alex for Your Next Workout

Whether you’re a seasoned fitness enthusiast or just beginning your journey, Alex’s classes offer a safe, empowering space to grow, connect, and thrive. Set your intention, embrace the movement, and discover the magic of Activate House with Alex leading the way.